In this Ask Lindsay episode I share my thoughts on the question ‘How do I make engaging videos on short topics so the audience does not get bored'?’
Let’s dig into the highlights!
Best way to think of a topic idea [2.55]
Use words your clients would use, not what you would and the strategies I use to research what those words are [3.50]
Make the transformation clear in your copy [7.00]
Take time out of the equation. Each topic is different and people will stick around if the training is simple and clear [8.50]