I bet you didn’t start it because you wanted to scroll through Instagram every day and live vicariously through other online coaches who are killing it. And I’m also willing to guess you didn’t start this because you wanted to refresh your inbox every 5 minutes to see if a sale came in either.
And may I also add, the sustainable way?
It’s time to master your brand message, create your site, build your authority online, sell your course(s), and work with your dream clients! That’s quite the order, right?
Get my tried-and-true, the complete package, the one, the only signature program for coaches who want everything they need to start their coaching business in one place…
…remastered, modernized, and ready to help you sell and book clients with simplicity and ease!
Because you don’t and shouldn’t have to band-aid your coaching business together with a bunch of outdated advice. This is fresh from the oven. Under one roof. Ready for you to settle and take it all in.
Lindsay has helped me define what my offering should look like, find the confidence to call on my skills, and even get my first couple of clients. SOCA really is worth your time and investment. - Angelique
No matter how many freebies you download, no matter how many podcast episodes you listen to, and no matter how many Instagram posts you’ve saved it’s not going to put you on the fast track to clients and sales. I mean, yes, there’s a possibility that that could work. But, are you willing to bet on the most precious asset we have? Time? That’s a big no thanks from me.
Also, what if a client comes into your world for one reason or another and you’re not sure how to onboard them support them, and not make it look like your first rodeo?
Did I catch your attention now? Good.
People love who you are, what you do, what you sell, and what you stand for. They look forward to your emails, they love it when you post, and they can’t wait to engage with you on social media. They love to buy what you’re selling and are always in your corner. You’ve built a brand that people adore.
Whether it’s growth on social media, your email list, or sales… it doesn’t matter. It’s always happening and you are here for it! You’ve built your business like a well-oiled machine and every morning when you wake up, you feel giddy, because you know there’s something good waiting for you.
Low-ticket. High-ticket. All the things. You have them. Not only do you have multiple freebies that people are constantly signing up for, but they’re also buying all of your digital products because they love what they’re seeing and always want more. Sales every day anyone? Yes, please!
Building a coaching business - especially when you’re not even sure who you’re talking to, how you want to show up, and all of those things - can be tough.
Half of the time, you don’t show up at all, and the other half you put on a facade because you don’t know who else to be.
“She’s successful, I’ll just be her today!” 🎭
It’s okay. We’ve all been there.
But you didn’t start a coaching business to be someone else, right?
The thing is, if you’re not willing to be yourself, live and breathe your brand, and eat it for breakfast - how will you ever stand out?
Come closer and listen to this. 📢 All of your attempts at selling, booking clients, writing copy, posting on social media, creating courses, etc. etc. will fall by the wayside if you continue to fall out of alignment with who you are and what you really and truly want with your business. I’m assuming that isn’t a risk you’re willing to take. And this is only a part of it!
Not because of the photos you have on your Instagram feed or on your website.
And not because you’ve been working so hard behind the scenes…
Sure those help, in a sense, but they’re not the main drivers. What are they investing in then?
I’m so passionate about this because I see coaches waste SO MUCH TIME trying to fit into someone else’s shoes when there are people out there who need them and they are just not visible. Is that a risk you’re willing to take? I know, me neither.
So, you may be wondering, “Okay, I’ll be myself from now on. I’ll practice what I preach. But then what? How do I get clients!?”
I’m about to either completely alleviate your mind and make you feel a thousand times better or I’m going to send you off to another coach who believes in going on sales calls all day long and cold DM’ing strangers… (so not my thing)
If you’re still here, great. I have something to say and you’re going to like it. ⬇️
Since there is no magical button on the internet that will get you clients and you have ZERO CONTROL if someone (a random stranger on the internet mind you) decides to work with you or not, we’re not going to worry about it. 😊 Easy as that.
Because when you stop to think about it, is that what you signed up for? Worry, stress, and overwhelm?
Probably not.
And when you think even more about it. That worry, stress, and overwhelm you’ve been feeling? It’s probably not attracting clients either.
Which begs the question:
Are you willing to let go of that piece (the worry piece) and focus on building your business with a positive long-term vision in mind? Full of customers, notoriety, and safety?
Thought so.
You’re building a business. So after you’re set up for clients to discover you - you’re also going to be perfecting your brand message AND strengthening the foundation of your business so you can get as many people in your world as possible!
What if you could:
>>> Learn the ropes from someone who’s built a multi-six-figure coaching business (established business coach since 2015) while raising and homeschooling 3 kids and working full-time
>>> Get everything (and I mean everything) you need to make sales every day and book clients that you love to work with by working with a schedule that’s right for you
>>> Set yourself apart from the rest of the new coaches online who don’t have the good stuff like you’re about to get 😉
❤️ You’ll have an actual LEGIT coaching business that you set up yourself.
❤️ You’ll reach new people every single day because you know how.
❤️ You’ll stop the feast-and-famine mode that so many coaches are knee-deep in.
❤️ You’ll have more freedom to spend time doing things besides working on your business because you set it up with your smarty pants on.
❤️ You’re able to articulate (quite easily) how you help people because it comes second nature and people want what you’ve built.
❤️ You’ll open up your inbox in the morning with anticipation because there is always some kind of growth (email list, sales, clients, collaborations, etc.)
Getting access to a coach (moi) who has been inside the coaching industry for years and who has all of the up-to-date material + insight and know-how used to only be available inside my private coaching packages.
The one-stop-shop, the original, curriculum for coaches who want to start their coaching business, make sales with their course(s), and book their dream clients.
This is my signature and completely step-by-step process that will guide you to confidently create your brand, set up your business, serve clients, and scale in just 90 days.
Establishing your stand-out coaching brand
Designing your website (or making sure your current site is golden and good to go)
Setting up for dream clients to come into your world
Creating a long-term foundation
Putting important pre-work pieces into place that will soon start making your sales
Selling a low-ticket offer so you can start making an income while you’re building all the things
and so much more!
Designing multiple ways for potential clients to discover and get to know you
Creating coaching packages that clients love and really want to invest in
Writing your client workflows so you’re more than prepared for go-time + plus make life a whole lot easier
Optimizing your work so dream clients come faster
Learning new ways to bring in clients (it’s not just on discovery calls anymore!)
Establishing processes (with our long-term vision goggles on!) that will carry you strong for years to come!
and so much more!
Designing your signature program (you know, the one that will be the catalyst for scaling your biz!)
Creating buzz before the program even launches to give you mental momentum
Deciding on what launch plan looks right for you - because that’s super important in your world now!
Creating the outline of what is to become your signature program - I’m excited just thinking about it!
Planning out future launches (stress-free!)
Learning my favorite ways I’ve had my most successful launches
and so much more!
A million things. But, here are the top 3 reasons why SOCA is different:
It’s been around since 2018 and has coached hundreds of coaches from around the world on how to start and scale their businesses. This isn’t some random program I’m launching - this is the real deal.
I’m not a one-hit-wonder coach. I’ve been here for a while. Years. I didn’t make a quick buck and decide to make a course. I created this because I wish I had it when I started. I would have saved at least 3 years of my life. This program is my entire coaching journey that has been redesigned for you as a curriculum. I don’t leave anything out.
There’s nothing else like this. We cover everything. Nothing is left to the imagination. No up-sells. SOCA is the complete package.
Only a coach who’s generated multi-six figures while homeschooling and working full time can show you not only how to build and scale this thing BUT ALSO how to do it in the simplest and most effective way possible. Cause I don’t have time to waste and neither do you!
Get ready for sales, clients, and growth without sacrificing your time and energy. It’s time for:
🥳 Strategies that work and that you feel aligned to (I don’t teach cold DM’ing and any bro-marketing strategy for that matter)
🥳 Less hustle and more contentment - building a business is work - but it shouldn’t be built at the expense of your family and what’s important to you
🥳 Trusting the process and enjoying the middle part - not just the shiny object at the end of the timeline
Coaching templates
Checkout page templates
A course on list-building
Template to set up your website
Social media classes to help you grow your presence online
Podcast tutorials
A course on launching a challenge and webinar
And lots more!
Answering questions and getting the help you need to move through the curriculum.
Share your wins and ideas inside the Facebook group so we can cheer you on!
Get feedback from your SOCA sisters on your latest and greatest ideas!
You will always have the current version. If I update anything - you get it too. No matter when you joined.
That also includes the Facebook group - you have forever access to that too!
😊 You’re ready to settle in and learn.
😊 You’re tired of downloading and relying on free content to get you from here to there.
😊 You’re in this for the long haul and you’re ready to roll up your sleeves and get to work.
😊 You know how important trust and patience are and you’re not going to get caught up in rushing the process.
😊 You have a lot going on and you appreciate working on things in chunks and finishing something before you start the next (well ideally anyway.)
😊 You know that this isn’t some overnight plug-and-play thing and you’re ready to do what most coaches aren’t willing to do.
😊 You’re resourceful and you believe everything is figureoutable.
Seriously though. This beast of a program was started on a camping trip in 2016. Yes, my main camping supplies consisted of a notebook and pens. But that’s neither here nor there…
It’s what propelled me into the coaching space as an expert in starting and scaling your business.
It’s what’s gotten hundreds of coaches going and growing.
And it’s soon going to be the way for YOU to start and scale your business too.
Well, my friend, you could keep doing this on your own and see results in what, years maybe? And you could print off all of the freebies you downloaded (in color because this is serious business), sort them all out, and create your own DIY curriculum. I mean that’s a possibility…
But then you’ll risk applying conflicting and outdated information to something that could so easily have been done if you had just listened to that Lindsay Maloney chick… 🤔
… but I digress.
Or you could just grab everything you need in one shot. No guesswork. Just get it and start building. And save yourself a whole lot of time, money, and headaches.
I am a firm believer in helping in any way I can. This is why I created payment plans that fit whatever you have going on in your life. Because I know this isn’t the only thing you have to pay for! Pick what works for you ⬇️ ⬇️ ⬇️
Awe, yes. The certification conundrum. Let me put this one to rest real quick. You don’t need to have a certification to coach. You need to have the passion to help others, a story to tell, and the determination to build this.
Here’s a list of the kinds of coaches I’ve worked with privately and inside Stand Out Coaching Academy that are not “certified yet still have thriving businesses.”
launch coaches
website coaches
photography coaches
professional organizing coach
wedding coaches
fashion coaches
real estate coaches
personal development coaches
e-commerce coaches
business coaches
life coaches
nursing coaches
parenting coaches
mom coaches
marketing coaches
faith coaches
makeup coaches
blogger coaches
content marketing coaches
Instagram coaches
podcast coaches
copywriting coaches
teacher coaches
virtual assistant coaches
course creator coaches
health coaches
Need I go on? Trust me. You can do this without a certification. So pack that excuse up and throw it in the shredder.
Most of them are choosing the easy way. They’re doing things like:
❌ Using 3rd party links to sell their packages and courses 🤔
❌ Relying on social media to get them sales (what if Instagram were to shut down 😮?!)
❌ Copycatting Instagram Reel and TikTok videos and using a plug-and-play strategy to their content (where are they getting this stuff anyway!?)
If that’s not your style and you’re the type of person who has no problem putting a little elbow grease in, then you are my kind of coach.
I know it’s happened a time or two.
And if you’re tired of a bandaid coaching business and you’re ready to do this at a level like no one else - then you are made for the Stand Out Coaching Academy style.
No tacky strategies. No cringy, cookie-cutter processes you’ve probably already tried. And no more feeling like you’re doing this alone.
Your time matters and so do all of the other blessings in your life. You’re about to embark on a mission like no other and I’d be honored to show you how! I can’t wait to see you inside Stand Out Coaching Academy!
